Lo Human Centered Design dentro le Istituzioni: il progetto designers.italia.it

17:05 - 17:30

A fine 2016 si è insediato il Team per la Trasformazione Digitale della Presidenza del Consiglio dei Ministri. Uno dei progetti del Team è la costituzione di una community di designer che supporti e sostenga la progettazione dei servizi pubblici per tenere i cittadini ed i loro bisogni al centro del processo di trasformazione digitale.
E’ nato a giugno il primo nucleo di questa comunità, https://designers.italia.it, che ha l’obiettivo di promuovere lo human centered design come pratica consueta anche nella pubblica amministrazione.
Cerchiamo per questo di far incontrare e far collaborare le istituzioni con gli studi e i professionisti presenti nel territorio. L’approccio è molto concreto ed operativo, accompagnando la documentazione e le linee guida con una serie di kit pratici e immediatamente applicabili durante le diverse fasi della progettazione di un servizio pubblico.
Verremo quindi a raccontare il progetto Designers Italia, condividere le roadmap di Service Design, Content Design, User Research e Interface Design, illustrare i tool che stiamo realizzando, raccontarvi alcuni use case e invitarvi alla sperimentazione di design collaborativo open source che darà vita allo UI kit del Paese.

Matteo De Santi

I am UX/UI & product designer with 15+ years of experience. When it comes to my work, I am always looking for that new project, something new to experiment on and smart people to work with.

I’m currently head of Product & UX/UI Design at the Digital Transformation Team of the Italian Government, helping the Commissioner Diego Piacentini in the digital transformation of the entire Country.
I’ve co-founded the Community called Designers Italia, the institutional Hub for everything is related to design and the public sector: guidelines, tools, kits, best practices, use cases, and so on.

I’m in charge of the User Experience Design in the Unit called “Innovation Initiatives” at Infocamere, the IT company for the Italian Chambers of Commerce. The Unit is involved in R&D of new products and services, to explore emerging tech trends like blockchains, conversational interfaces, big data and machine learning.

I’ve been for many years Lecturer and Contract Professor in the courses of “Theories and Techniques of New Media” and “New Media applied to Social Research”, in different faculties fo the Padua University.

In 2015 I’ve co-founded the startup Triboom, a digital platform taking the advantages of a crowdfunding approach to the sports industry. Now Triboom is running an international spreading phase and is developing projects in Italy, Spain, UK, Germany.

I’ve lead teams of more than 20 people, some of them living in different countries, involved in many projects at the same time.

Regarding decision making, I believe in data collection. It is mostly about testing and getting feedback, and I am flexible and humble enough to reconsider my positions every times data suggest me to do that.

I hope this big number of “I”s will soon become one good “Us”!
See you soon for a nice chat, maybe face-to-face! 🙂

Lorenzo Fabbri

I am currently head of content strategy at the Digital Transformation Team, Presidenza del Consiglio dei Ministri, lead by Commissioner Diego Piacentini.

I am currently doing an executive MBA at Luiss Business School to enhance my managerial culture and management skills.

In 2001 I graduated magna cum laude with a degree in Cultural and Media Studies under Professor Umberto Eco from University of Bologna. In 2006, at the age of 29, I was hired as a Contract Professor of the Information Theory and Technology Course at Sapienza University of Rome. In 2008 I founded ilmiolibro, a digital start-up within Gruppo Editoriale l’Espresso that has successfully challenged the prevailing thoughts and clichés regarding the traditional book industry. Since 2012 I have been on the directive committee of Gruppo l’Espresso Digital Division, reporting to managing director/ I directed dozens of strategic digital transformation projects involving la Repubblica, Deejay and other brands, with a strong focus on service design, user experience and innovation.

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