Discover the ecosystem around services to design meaningful experiences for all actors involved.
Visualize the relations between various actors and stakeholders to anticipate the values exchanged between them.
Learn how to get a holistic view of the customer experience to provide value and design smooth service experiences.
Despite our choice of a hybrid event given by our desire to see friendly faces again, still, a large portion of the WUDRome2021 will be held online.
The workshop taught by Salvatore Larosa will run on Mural. Don’t pass up the opportunity to have an educational experience of this magnitude from your home. We look forward to seeing you!
TIDE means Trust, Integrity, Diversity, and Ethics.
As designers, we must learn to keep into account these aspects in any service, and in turn, this means we need to develop a systemic design mindset (that is what I call “learning to swim in a different, high tide”).
In this workshop, we will discuss and learn how to map and discover systems, identify actors and their value-exchange relations in that systems, and how to ideate services and use cases that are respectful of different values, needs, cultures.
Trustability and Diversity are not a matter of interfaces or communication, but of recognizing people in their own values, needs, fears, beliefs, and involving them in the whole design.
Integrity and Ethics are trickier, maybe more difficult, because in order to effectively design with integrity and ethics, a designer should be able to both influence decisions, bring together business and social interests, and give voice to all the actors involved in a system.