I am a Service Designer who worked in different industries at different project level, from strategy design to implementing services in real contexts having also an end to end mindset on design project. I have a I have a MSc in Product Service System Design at Polytechnic University of Milan and a Ma. in Design innovation at Tongji University in Shanghai. During these years I had the opportunity to challenge myself on different project working in a very international environment. I started my career at Intesa Sanpaolo Bank in the Training Unit, helping the team designing the new learning experience. I then spent several year working in design consultancy companies: Logotel, DINN and Spark Reply. I moved forward having the opportunity to work at MSC Cruises in the Corporate Business Innovation Unit, with a great challenge in my hand: designing the first ever virtual cruise assistant named ZOE. I am now working at Eni, Italian energy company, in the Digital Factory. As a designer I support the business thru Design Thinking approach, to understand new technologies potential and to design digital products according to their needs. I work side by side with other professionals, mixing different methosologies and competences every time to face different challenges Eni’s businesses are proposing us.
We will explain how we approached, thru Design Thinking, the concept design of new AI digital product to help our HR colleagues.